Media outreach consultant

Helping PR firms and companies achieve their media outreach goals, with a focus on targeted pitching. Coaching publicists and journalists on how to create great pitches that sell.

What our Happy clients Say

"Susana would be an asset to any organization that wants to hire her media outreach services. She created a great pitch for one of our clients that landed a quick reply from a big national news outlet. I highly recommend her for media outreach services!"

Kristen Shea

Tribe Builder Media

Media Outreach

Reach out to more media, in markets that really matter to your client or product. By crafting a targeted pitch I can help you disseminate any message or product, in front of the right pairs of eyeballs. My main areas of expertise are tech and fintech, as well as the Hispanic market in the US. But I don’t want to be pigeon-holed, so I’ve also worked with clients in the automobile service and renewable energies.

For PR

Great Pitching for PR: Learn how to create great pitches in this short course.

For Journalists

This is a complete course for full time journalists who always wondered how it would be to try it on their own.

Great pitching for PR

Write press releases that don’t bore media: there are few things that journalists hate more than getting long, winding and jargony press releases.

Testimonial

Trusted by Thousand of Students and Tutors

“Susana would be an asset to any organization that wants to hire her media outreach services. She created a great pitch for one of our clients that landed a quick reply from a big national news outlet. I highly recommend her for media outreach services!”

Kristen Shea - Tribe Builder Media

“I learned more from this course than I did in all these years in journalism school, at least on a practical level. This course has shown me how to sell my stories to media, especially Western media and I now feel confident to approach editors with my pitches. I really recommend this course for students and anyone looking to start as a freelance journalist.”

Asif Ahmed Tonmoy - Student, Journalism 101 course

“Susana helped me so much in 2021. I was trying to get more work as a freelance journo and I did a 7-month internship with her. Her courses and her suggestions were really illuminating. In the past few months, I have managed to publish in many new outlets.

She is a real professional journalist and she knows how to navigate the difficult world of pitching / creating videos / working with PRs. She is also super kind and friendly!

And I also read her e-guide and it is super helpful. I totally recommend all her services!”

Francesco Bacci, Student, Journalism 101 course

“ChavezPR, a full-service public relations agency based in Los Angeles, has been working with Susana for some time now. She has been instrumental in our media relations outreach efforts in California and key media markets across the country.

Susana is tenacious and committed to delivering results. She has helped us achieve our media goals with a particular client and I would highly recommend her for any media outreach and strategy campaign work.”